Who You Are
- You have a comprehensive understanding of what a marketing funnel is and how content, paid media, email/lead nurture, SEO, and sales intersect and work together.
- You have experience pitching new marketing strategies and communicating results to clients.
- You are passionate about building deep relationships with clients and solving their biggest challenges.
- You have a wealth of experience leveraging today’s most popular B2B marketing tools to build digital campaigns that drive results (e.g. HubSpot, Salesforce/Pardot, Marketo, Eloqua).
- You are an adept multitasker who is able to pivot quickly between tasks and adapt to shifting deadlines and client goals.
- Your instinct is to take the initiative and solve problems as they arise.
- You have at least 6 years of experience in a digital marketing role and have managed at least a $500k annual budget.
- You have at least 3 years of experience working at a digital agency.
- You can work East Coast hours to allow for maximum working hours overlap.
What You'll Do
- Create detailed, full-funnel marketing strategies and paid media plans for a book of accounts.
- Rigorously prepare for client meetings and present our strategies, ideas, and results to key stakeholders.
- Partner with project managers and other company leaders to establish priorities and achieve deadlines for a book of accounts.
- Build trusting relationships with clients and pursue upsell and retention opportunities as they arise.
- Continuously review and provide feedback on creative and tactical work prepared by our team.
- Proactively monitor marketing results and implement strategic changes based on your own analyses.
- Build new internal processes and lead their implementation across teams.
- Work closely with company leadership and our New Business team to onboard new clients.
- Collaborate with the Director of Digital to onboard team members to clients and processes.
- Campaign implementation, as team bandwidth requires.
Perks and Benefits
- In addition to 11 observed holidays, salaried team members have unlimited paid time off, with an additional 4 mental wellness days per year
- 100% company funded health insurance, with dental and vision options
- 401(k) plan to help save for your future
- Permanent remote work option
- Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM)
- Monthly wellness stipend and quarterly employee appreciation gift
- One-time reimbursement for work from home equipment
- Monthly team bonding sessions / happy hours
- Pre-tax commuter benefits
- The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day
