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Creating powerful socials that light up the feed.

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About the Project

From LED strip lights and TV backlights to floor lamps and outdoor lighting, Govee builds products made to stand out. Terra teamed up with Govee to translate those products into social-first content. We developed fresh campaigns, creative, and short-form videos built to drive momentum, visibility, and community growth across key social channels.

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Our Team

Meet the minds behind the work

George Alexiou

Motion Designer

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Maz Farah

Digital Strategist

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Laura Huie

Digital Content Manager

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Cameron Maher

Senior Graphic Designer

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Florencia Rodríguez

Senior Graphic Designer

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Ellen Wilshire

Senior Graphic Designer

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Sebastian Zaniewski

Senior Motion Designer

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Bright Socials Built for Engagement

Govee’s social presence thrives on creativity, community, and culture. During Govee’s busiest season, Terra helped execute three major campaigns, including the Miami Dolphins partnership, Halloween, and Christmas, bringing each to life through scroll-stopping social content. From UGC and short-form reels to polls and influencer-led content, we delivered timely, share-worthy socials designed to drive engagement and spark conversation.

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Video That Goes Viral

Social video ideation and production were central to Govee’s organic strategy, particularly on Instagram and TikTok. Terra developed and executed attention-grabbing short-form content, including UGC-driven video series, strategic influencer partnerships, educational how-to videos, animated content, and trend-led ideas, designed to capture attention and drive engagement.

Govee-Ready Graphics

A single image can do a lot of the heavy lifting on social media. Our graphic design team partnered closely with Govee to create on-brand assets that showcased the brilliance, color, and clarity of Govee’s products while seamlessly integrating them into highly engaging social formats. From fun giveaway graphics to bold product features, we helped Govee stand out in crowded feeds.

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More Work by Terra

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